Let’s Taco Bout It: Lessons Learned from Taco Bell’s Social Success

By |2019-01-15T09:49:25-04:00January 15th, 2019|

Taco Bell had a goal to compete with other big name fast food chains - and to do that, they had to convince a younger demographic to purchase their products. Their marketing team knew that to build loyalty among millennials, they had to do more than just sell cheap tacos. They needed to engage, connect, and [...]