Week ending July 19, 2019
~ weekly social media updates to keep you in the know ~
Twitter has been very busy this week, rolling out and announcing a slew of new and long-awaited features. The most obvious of which is the new Twitter layout for desktop, which is finally rolling out to all users. Another fascinating new feature is LiveCut, a tool to help social video producers create real-time clips from live broadcasts, in order to share them via tweet.
Next, the way we see new follower notifications will be changing, with the addition of more details, plus the option to follow back from the notification center.
The last big change will be a new set of icons to delineate who’s who in reply streams, to add clarity. The author of the original post will be shown with a microphone icon. Someone who replies, who was tagged in the original post, will have an icon of the ‘@’ symbol, and someone who replies with a little tick icon is someone who you follow. Read a full break-down here.
Next on the list is Facebook. The platform is launching another option to streamline group usage with the addition of suggested moderators. Secondly, in response to legal action in the UK, Facebook will be cracking down on spam ads in the region.
Instagram will be adding a new feature to warn accounts if they are at risk of becoming banned if past posts break community guidelines.
Some other tidbits of news:
- LinkedIn has announced three new ad objectives as options in Campaign Manager: brand awareness, website conversions and job applicants.
- Twitter is testing the new “hide replies” feature in Canada.
- Likes-counts on Instagram will be disappearing from accounts in six more countries: Ireland, Italy, Japan, Brazil, Australia and New Zealand.
See you next week!
