Have you made use of stickers in your Instagram Stories? Well, more are coming. Instagram is looking to add a new “app” sticker, where users can add easy-access links to other apps. Other additions are a “Secret” sticker, and a “Music Pick” sticker as well. Check out the details here! 

Next, Meta’s Advantage+ shopping campaigns have been highly successful in driving traffic with the use of AI – and now you can access an in-depth guide to better understand this valuable tool. Check out the Meta Advantage Best Practices Guide here. 

Threads is still working to keep engagement up and users interested with the addition of Trending Topics, GIFs, a revamp of link previews, and more. 

Halloween is fast approaching, and TikTok is celebrating with #TikTokHalloween, launching new spooky effects and highlighting the many sides of the app to take inspiration from. Check them out and let us know which you’re using!

And finally, a few updates from YouTube: a new Community posts feed in the mobile app that will focus on posts only, similar to a Twitter-like feed. Also, new AI effects for Shorts are coming. That’s all for now!