“RT @(you): Your post is worthy of rebroadcasting to my valuable community. I want them to see how awesome you are!”
A “retweet” is a rebroadcasting of your post to someone else’s community. If a twitter user finds your message inspiring, informative, entertaining, or simply worthy of re-sharing, they will repost it, citing you as the original writer of the post. This is one of the fastest ways to spread your message and increase your following in the Social Media universe.
Retweets mean more traffic to your blog and website, increased online visibility, and enhanced expert status among the Twitter community. Your increased exposure also attracts more ideal followers.
So how can you increase your chances of being retweeted by others? Here are 5 easy tips:
- Retweet others
Find posts that are in alignment with your message and brand, and share them with your followers. The more you share other people’s valuable tweets, the more they want to share yours. - Keep it short, baby
You can post up to 140 characters, but for someone to retweet you, there are extra characters added (RT @yourname:). Make it easy for people to retweet you without having to edit and shorten. People also love to add comments to the retweet, making it more personal and compelling, so leave even more room for that! - Quote
Inspiring quotes are often retweeted. Find quotes that match your style and branding, and inspire your audience to think or take action. - Tweet, tweet, repeat
Don’t be afraid to post an important message several times. When you repeat your tweet, change it a bit. By re-wording your tweets, you’ll appeal to different people, and inspire more retweets to different communities. - Be different, be profound, stand out, be funny
Twitter is very busy, fast, and chaotic. To get noticed, your tweets much catch someone’s attention in the blink of an eye. Don’t be afraid to be uncommon, controversial, bold, witty, or daring. The tweets that stand out are the ones that get retweeted.
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Nika, nice post, but I’m puzzled about something. You say leave room for added text on these retweets. But I’m not seeing that the retweets in my timeline have anything added to them! It looks like a regular tweet, with only a separate part at the bottom in small gray text that says Retweeted by Whoever. And in my Interactions section the retweets show the date that they were posted, but otherwise nothing that takes away from the 140 character count! Am I missing something?
[…] a harder time finding a tweet that I am comfortable sharing with my followers. Understanding that a retweet is an implied endorsement of the content and author, I am cautious about what I […]
Great post Nika!
All the tips that you share are spot on. I notice that my favorite tweeters utilize these tips. Ann Tran is one of my favorite tweeters. She posts quotes overnight and they are all on point. OnlyHipHopFacts shares interesting hip hop facts. Two of my favorite tweeters, Guy Kawasaki and Jeff Bullas, usually post nothing but links yet they have huge following.
I love the tip about rewording tweets. I utilize Hootsuite to schedule tweets over night.
Thank you for this excellent post!