Social Media News: Summer 2016 Edition

By |2017-05-23T03:47:12-04:00August 8th, 2016|

Summer 2016 is panning out to be the hottest summer on record yet, the Summer Olympics in Rio are in full swing, and everyone we know is suddenly practicing their politics in anticipation of the upcoming elections. In case you’ve been soaking up the last bit of summer sun and haven’t been on top of your [...]

Using Instagram Video in your Marketing Strategy

By |2017-05-23T03:47:13-04:00June 28th, 2016|

What type of content gets the best ROI? 51.9 percent of marketing professionals worldwide say it's video. Four out of five shoppers say a video showing how a product or service works is important, and retailers cite 40 percent increases in purchases as a result of video. Yes, video is all the rage, and with Instagram’s [...]

Instagram Tools You Need in Your Toolbox

By |2017-05-23T03:47:13-04:00June 21st, 2016|

It’s no longer acceptable to post a sub-par photo simply for the sake of posting a picture for the day. Unless it is well thought out, carefully curated, and edited to (almost) perfection, it does not have a place on your brand’s Instagram feed. The standard of photo excellence is getting higher and with these tips, [...]

Social Media Trends

By |2017-05-23T03:47:13-04:00June 7th, 2016|

Social media is moving at breakneck speeds and what was yesterday's latest craze is today’s “That is so 2015.” In order to stay on top of your marketing game, you need to know what’s going on in this ever-evolving social world. Knowledge is power, and the more social media knowledge you have, the less likely you'll [...]

Social Media for Medical Professionals

By |2017-05-23T03:47:13-04:00June 6th, 2016|

Social media is a great way for healthcare professionals to engage with patients, gain credibility, and increase visibility among their specific target audience. But when establishing an online presence, providers must understand the risks along with the benefits. If you can get the balance right, there are plenty of rewards in the form of greater expert [...]

What is Working NOW on Instagram [infographic]

By |2017-05-23T03:47:13-04:00May 27th, 2016|

The Marketing Scientists have done their research, and here are the results sharing which photos are getting the most engagement on Instagram. Use this helpful infographic to UP your Instagram game! See how to get more engagement with your photos...

Instagram Filters: Which one should I use?

By |2017-05-23T03:47:13-04:00May 25th, 2016|

Ahhh, filters. What have they done to us? This is an easy answer: they’ve created the ability to make faces a smidge tanner, moods a tad more enchanting, and the world a bit more ethereal in an Instagram second. But is there a filter that is superior to the rest? Let’s find out. First, picture this... [...]

Social Media for Designers

By |2017-05-23T03:47:13-04:00May 24th, 2016|

This article shares tips for Creatives in Fashion, Photography, Decorating, Graphic Design and more. If you are the creative type, you are at your best when you start from nothing and build your vision. The result is a captivating photo, a cozy bedroom, an amazing gown or a beautiful website. See where to begin when you want to show the world your talent. Read on...

How to Capitalize on Instagram’s 60-Second Video

By |2017-05-23T03:47:13-04:00May 12th, 2016|

One of the biggest trends in social media right now is video, and Instagram has answered the clarion call for more. The time users have watched video on the photo-sharing app has increased 40% since its inception in 2016. In answer to this demand, Instagram has stepped up to the plate extending their video times from [...]

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