About Lauren Venn

Prolific writer, voracious reader, and ruthless editor, Lauren Venn specializes in crafting insightful blog and social media content for Ghost Tweeting. She sometimes eats Fruity Pebbles for dinner.

Up Your Instagram Game With These Apps

By |2019-01-10T11:57:10-05:00September 27th, 2016|

Sure, we’ve all gotten lost in an Instagram vortex scrolling through our sister’s boyfriend’s cousin’s best friend’s feed - with the cute bulldog puppy and a penchant for Sunday brunch, but the app is so much more than a means of distraction. Astute marketers are utilizing the platform to engage with followers, start conversations, and post live [...]

Don’t Make These 4 Social Media Mistakes

By |2017-05-23T03:47:09-04:00September 20th, 2016|

You've poured your heart and soul (and many hours) into building your social media communities, and you are proud of what you are growing. But just one slip-up could contaminate your brand’s carefully cultivated reputation, tearing down all your hard work in an instant. To avoid such a major mishap, make sure you’re not committing any of these [...]

Top 6 Social Media Management Tools

By |2017-05-23T03:47:09-04:00August 22nd, 2016|

What makes the best social media management tool anyway? Answer: Whatever increases your efficiency, productivity and community engagement. To be successful in social media, you must clearly define your target audience, be equipped to listen and engage, and balance the type of content you post. (Too much text = boring. Too many pictures of your adorable [...]

Instagram Stories: What you Need to Know

By |2018-12-21T11:29:30-05:00August 17th, 2016|

Watch out Snapchat: Instagram’s coming for you and their guns are a-blazing. There's no denying that Instagram Stories is a carbon copy of Snapchat Stories, which allows users to cobble together a video and photo montage visible for a period of 24-hours. When the clock closes in on the 24th hour, bam! the content vanishes into [...]

Social Media News: Summer 2016 Edition

By |2017-05-23T03:47:12-04:00August 8th, 2016|

Summer 2016 is panning out to be the hottest summer on record yet, the Summer Olympics in Rio are in full swing, and everyone we know is suddenly practicing their politics in anticipation of the upcoming elections. In case you’ve been soaking up the last bit of summer sun and haven’t been on top of your [...]

What Entrepreneurs Can Learn from Pokémon Go

By |2017-05-23T03:47:12-04:00July 14th, 2016|

Pokémon Go: If you have been in a public place in the last week and saw an increase in people’s heads buried in their phones, well... congratulations! You’ve just witnessed history in the making. This wildly popular app allows users to catch fictional cartoon characters in the real world, anywhere from your bathroom to the line [...]

Instagram Tools You Need in Your Toolbox

By |2017-05-23T03:47:13-04:00June 21st, 2016|

It’s no longer acceptable to post a sub-par photo simply for the sake of posting a picture for the day. Unless it is well thought out, carefully curated, and edited to (almost) perfection, it does not have a place on your brand’s Instagram feed. The standard of photo excellence is getting higher and with these tips, [...]

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