Follow Me! Maybe?
If you choose not to use GhostTweeting services, this could be YOU! Please don't let bad Twitter happen to good people.
Honoring the Brilliance of Zig Ziglar
The world mourns the loss of Inspirational Guru Zig Ziglar. Yes, he taught us how to be better in business. But more importantly, he inspired us to be better in life. When I started my first business, right out of college, I spent the summer reading books by Zig. I owe much of my excitement and [...]
What Are People Talking About On Facebook?
You want to get more comments and likes on your Facebook posts? You need to post updates that trigger people emotionally, compelling them to respond. So what types of posts trigger the most responses? Ask people to discuss their kids: We might not like listening to other people talk about their kids, but we all want [...]
We Want Candy: 12 Easy Ways to Create Highly Sharable Content on Facebook
What's more yummy than Facebook Candy? Okay, maybe chocolate - but this is almost as good. Facebook Candy are posts that Facebook users immediately want to share with their own networks. Certain types of posts are shared, liked, and commented on at much greater frequency than others. When your updates are shared, you get free exposure, [...]
The Impact of Social Media on a Local Election
The Story: After losing the Vote to build a mega-retail complex in January 2010, the national builder decided to regroup and try again in 2012. The issue at hand for the 6,000+ residents of a cozy mountain community was whether or not the developer could build a mixed-use shopping and residential center on a swath of [...]
Should Celebrities Use Ghost Tweeters?
The famous, of course, have employed ghostwriters for autobiographies and articles. But having someone else write continual updates of their daily life? Should celebrities use ghost writers to tweet for them? It's a controversial topic. Some people have strong opinions. A celebrity's voice is expected to be their own. It's about ethics. I don't know if [...]
Social Media Marketing 101: “Why should my company be using social media marketing?”
Read any business journal, and you cannot help but notice the focus on social media as an essential element in any company's marketing campaign. In virtually all television, radio, print, outdoor, and internet ads, companies are inviting visitors to "Like us on Facebook" and "Follow us on Twitter." Buy why? Before jumping in to the social [...]
How to Build Your Business on Facebook
Facebook can be a huge waste of time. But not if you start with INTENT. Don’t waste one more minute on Facebook if you aren’t clear on your intention. Your intention affects your actions. When you have a clear intent, you are much more likely to reach your goals. So what is your Facebook Intention? Here [...]
What to Post on Facebook and Twitter: A Dozen Ideas
Online Social Networking is a great way to connect with potential clients, build a loyal tribe of followers, get publicity, and make sales. But most people spend too much time – well, wasting time on Facebook and Twitter. Posting family pictures and chatting with friends about meeting for lunch can be fun. However, there are more [...]
Quality Blog Posts + Social Media Marketing = Increased Sales
Don’t quite get the connection between consistent, quality blog posts and more $$ in your pocket? That’s okay; you’re not alone. Many entrepreneurs I speak with are still not clear about the benefits of blogging. Within the next few paragraphs, however, I believe that I can convert you from a blog skeptic to a posting fanatic. [...]