What’s New for Small Businesses on LinkedIn

A few weeks ago, LinkedIn released the details for a new tool for small businesses. They're calling it Open for Business, and it's going to have a huge impact on the presences of freelancers and small business owners on the platform. We discussed the impact this will have on your small business - and what you [...]

By |2019-08-14T13:42:15-04:00August 8th, 2019|

New Advertising Tools for Brands

Week ending August 2, 2019 ~ weekly social media updates to keep you in the know ~ Facebook has come out with a handful of changes for advertisers. One of these new tools, called AdInboxMe will allow you to sign up for emails whenever a competitor posts a new ad, allowing brands to stay on top [...]

By |2019-08-06T07:56:25-04:00August 6th, 2019|

Facebook Takes a Stand for Privacy

Week ending July 26, 2019 ~ weekly social media updates to keep you in the know ~ This week Facebook, in the wake of reaching a settlement with the Federal Trade Commission over privacy breaches, has announced an agreement reached with the FTC to completely overhaul how the platform deals with private information.  LinkedIn has added [...]

By |2019-07-26T10:27:30-04:00July 26th, 2019|

The New Twitter for Desktop is Here to Stay!

Week ending July 19, 2019 ~ weekly social media updates to keep you in the know ~ Twitter has been very busy this week, rolling out and announcing a slew of new and long-awaited features. The most obvious of which is the new Twitter layout for desktop, which is finally rolling out to all users. Another [...]

By |2019-07-19T11:04:08-04:00July 19th, 2019|

How to Use Emojis in Professional Posts

My daughter often rolls her eyes at me ? when I use an emoji in my texts to her. Apparently, kids make fun of adults for trying to look cool. When I explain that I'm not trying to look cool - I'm simply expressing my emotion visually - she rolls her eyes again ??. Emojis are [...]

By |2019-07-17T12:21:40-04:00July 17th, 2019|

Five Unique Sources For Curating Social Media Content

Content: we rely on it, we write it, we curate it, we share it, and we laugh at it. We need it, and we need a lot of it to make a lasting impression on social media. If it seems like you’re spending more time drowning in a sea of uninspiring content than finding hidden [...]

By |2019-07-19T11:08:47-04:00July 15th, 2019|

The Ghosts Take on a New Chapter… Streambank Media

from: Nika Stewart July 12, 2019 In 2011, we launched a program called "Twitter Done for You." It was simple. We wrote Twitter posts and helped entrepreneurs manage their Twitter marketing. We bought a URL and called ourselves Ghost Tweeting. Cute name, right? We also registered a limited liability company called Streambank Media, LLC.  Within a [...]

By |2019-07-12T14:59:44-04:00July 12th, 2019|

Weekly Briefing: New ways for creators to make money on social media

Week ending July 12, 2019 ~ weekly social media updates to keep you in the know ~ Facebook is taking a page out of Twitch's book with the addition of some new features to attract online content creators. 'Stars' are going to be a new mode of donations to give during streams. For $1.40 you can [...]

By |2019-07-12T13:54:16-04:00July 12th, 2019|

Ghost Briefing: What’s Happening in Social – Week ending in July 7

~ weekly social media updates to keep you in the know ~ Facebook is assembling a board to help with content decisions. This is probably related to the flak the platform has been getting regarding the kind of content it chooses to remove (or not). Have you been seeing those little 'top fan' banners over comments recently? [...]

By |2019-07-05T11:43:52-04:00July 5th, 2019|

Ghost Briefing: What’s Happening in Social – Week ending in June 30

~ weekly social media updates to keep you in the know ~ Facebook is implementing more new features to make groups more of an attraction. This time they'll be adding parameters that groups can put in place to auto-accept members if they fit certain criteria. Perhaps these parameters could be based on location, or a few [...]

By |2019-06-27T20:21:07-04:00June 28th, 2019|
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