Why Pinterest Is So Addictive (and what we can learn from it to market our own websites)

By |2017-05-23T03:47:17-04:00October 1st, 2013|Tags: , , , |

Have you been bitten by the Pinterest bug? We here at GhostTweeting certainly have, and we couldn’t be happier. The incredibly popular and wildly addictive social media site is a haven for just about everyone, with boards for any interest, from recipes to fashion, music to art, and so much more. It’s filled with fun pictures [...]

How to Write Irresistible Posts that Make Your Prospects Swoon

By |2017-05-23T03:47:18-04:00September 26th, 2013|

swoon (swn) intr. verb swooned, swoon·ing, swoons  To be overwhelmed by ecstatic joy Your goal: To attract potential clients, ignite conversations about your brand, skyrocket your visibility, and build a strong reputation as an expert. Social media is the perfect way to reach all of these objectives. But for most business owners and CEOs (and authors, [...]

Happy Tweet Like a Pirate Day

By |2017-05-23T03:47:18-04:00September 19th, 2013|

Ahoy, me hearties! Tis "Talk -" ..err… I mean "Tweet Like a Pirate Day." On this festive day you should be out there in the Twitterverse tweeting away, like a pirate of course. Why, you say? Because it's a fun way to get yourself visibility! Let me explain... Right now on Twitter, #TalkLikeAPirateDay is trending, which [...]

30 Facebook Timeline Contest Ideas That Drive Likes and Comments

By |2017-05-23T03:47:18-04:00September 16th, 2013|Tags: , , , |

On August 26th, Facebook updated its promotions guidelines to allow brands to run Facebook contests on their Fan Page Timelines. With these new Facebook promotion guidelines, brands can now accept "contest entries" by asking fans to like, comment, or message the page. While this is a huge opportunity to drive brand engagement, many businesses are struggling [...]

Product Placement Has Come to Social Media

By |2017-05-23T03:47:18-04:00September 11th, 2013|Tags: , , , , , , |

A tried and true, sophisticated marketing technique makes its way to Twitter & the Blogosphere As early as the late 19th century, advertisers recognized the value of product placement as a vehicle for increasing their brands' visibility. It is speculated that Jules Verne was compensated by shipping companies for mentions in his stories. With some research, [...]

3 Ways That Businesses Are Using Instagram

By |2017-05-23T03:47:18-04:00August 2nd, 2013|Tags: , , |

According to studies, 67% of the world’s top brands actively use Instagram as a marketing tool. From Taco Bell and Pizza Hut to Ford and General Electric, these brands have built a devoted following on the photo-based social media platform. Here are some ways that you can follow in their footsteps: 1. Show, Don’t Tell. Sometimes [...]

Is it Fraud to Outsource Your Marketing?

By |2017-05-23T03:47:18-04:00July 31st, 2013|

I never hear much controversy over the idea of companies hiring an advertising agency to design a promotion, or a marketing firm to publicize their products and services.  But when people think about outsourcing their social media marketing, a huge debate ensues.    Don't try to snow me.    It's not authentic if it isn't YOU [...]

Why Small Businesses are Using Text Message Marketing (& Why You Should Too!)

By |2017-05-23T03:47:18-04:00July 8th, 2013|Tags: , , |

Text Messages Were Made To Be Opened Let’s face it. When you receive an email about something that isn’t immediately vital to your life, even if it’s from an interesting company whose work you’ve previously enjoyed, you’re not likely to read it right away. You’ll save it for later, and probably delete it before you get [...]

Twitter by the Numbers [infographic]

By |2016-09-15T08:06:31-04:00July 5th, 2013|

Good ol' Twitter.  How long did it take to gain its footing as a social media colossus?  What is the average number of characters in a tweet?  How many followers does the average Twitter user have?  The answers may surprise you. Here are the numbers...  

How Instagram’s New Video Feature Will Help Your Business

By |2017-05-23T03:47:18-04:00June 26th, 2013|

Following on the heels of Twitter’s Vine Videos, Instagram Video offers a few amenities that make it superior to Vine. First, it increases Vine’s six-second-clips to a walloping 15 seconds. It also offers the classic Instagram filters to give your video a chic vintage look. There’s no need to create a new account to use this [...]

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