The Secret to Growing Your Instagram Following

  Grow your Instagram following in just a few minutes each day. It's easy. Learn how with this social media tip from Ghost Tweeting CEO and co-founder, Nika Stewart. And if you don't want to do it yourself, you can enroll in this easy program from Ghost Tweeting: https://streambankmedia.com/instagrowth CLICK TO TWEET: How to grow your [...]

By |2017-05-23T03:47:14-04:00February 25th, 2016|Tags: , , |

Secrets of Social Selling

The best part about social selling is that you are not actually selling. Entrepreneurs, executives, and sales professionals who embrace this new form of marketing are able to achieve far greater and more consistent results than those who cling to traditional sales and advertising methods. The benefits of social selling go far beyond an increase in [...]

By |2017-05-23T03:47:14-04:00February 24th, 2016|

What’s in a Name? Building an Effective Twitter Persona for Your Business

Should I tweet as myself or as my business? It's the Internet-age-old dilemma: Company Presence vs. Personal Presence. When choosing a Twitter handle, writing a profile, and posting a profile picture, entrepreneurs must decide between appearing as a business entity or a flesh-and-blood human. For many business owners, their intention is to use Twitter to promote [...]

By |2017-05-23T03:47:14-04:00February 23rd, 2016|

Maximize Your Social Media ROI – The 3-Step Formula

I hear too often - even from so-called social media gurus - "Social Media is important, but you can't really make money from it." Baloney! You CAN make money FROM social media. BUT it is not a direct connection where One Tweet = Instant Sale. Social media is the engine that drives your entire marketing infrastructure [...]

By |2017-05-23T03:47:14-04:00February 21st, 2016|

How Running an Effective Twitter Campaign is a Lot Like Standing on an Upside-Down Egg Crate in Times Square in Torn Bell-Bottom Jeans Screaming into a Cracked, Multicolored Bullhorn on a Rainy Sunday Afternoon

A few weeks ago, I had occasion to pass through Manhattan, and as I observed a passionate Times Square Dude (TSD) standing on an upside-down egg crate, screaming into a multicolored bullhorn, I could not help but notice the striking similarities between this spectacle and using Twitter.   Is the connection not immediately clear? Don’t worry, [...]

By |2017-05-23T03:47:14-04:00February 20th, 2016|

How to Use Social Media to Drive a Book Launch

How does social media influence a book launch? Case Study: Donovan Green's "No Excuses Fitness" We are often asked by authors if social media can help boost book sales. The answer, of course, is yes; provided that the social media campaign is strategic, intelligent, consistent, and well-coordinated with other marketing efforts. Social media contributes to increased [...]

By |2017-05-23T03:47:14-04:00February 9th, 2016|

Hey Social Media User, Need a Hand? 4 tools to help automate your online social life

When the stats are telling you that 78% of today’s consumers say a company’s social media posts impact their purchasing decisions, getting your brand into the social media arena is a no-brainer. What do you do, however, when managing those various accounts becomes overwhelming? After all, an account must be active with original posts and engaged [...]

By |2017-05-23T03:47:14-04:00January 11th, 2016|

5 Telltale Signs You Are Treating Social Media Marketing as an Afterthought

Studies show that the biggest mistake entrepreneurs and businesses make on social media is not investing enough. Though business owners and thought leaders agree that a good social media marketing strategy would be extremely beneficial, many have failed to make it a priority. Companies that invest time, energy, and resources in social media marketing are reaping [...]

By |2017-05-23T03:47:14-04:00January 9th, 2016|

How to Connect with Influencers through Social Media

If a brand tweets in the social media forest and there’s no one retweeting, does it make a sound? With a capacity for tremendous global reach and massive sharing, social media has the potential to be a powerful, low-cost marketing vehicle for companies, large and small. But even the pithiest posts fall flat without a cadre [...]

By |2017-05-23T03:47:14-04:00January 4th, 2016|
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