Social Media Marketing Is Just Brain Chemistry

Ever wonder why so many people post selfies and food porn across all their social media channels? The answer is simple -- dopamine. Your brain's pleasure center gets the same reward boost (and dopamine level change) just as if you'd eaten chocolate or fallen in love (yeah, it's that powerful). Brain Science From a Marketing Perspective Four years [...]

By |2014-12-16T16:00:20-05:00December 16th, 2014|

Hashtags: The Who, What, When, Where, Why, and How (Part I)

There is so much confusion about #hashtags, so I am starting a series to answer all of your burning questions.  If you still have any questions after reading, please leave them in the comments.  I want you to be using hashtags like a pro! Hashtags have always been popular on Twitter. Then Facebook joined the party. [...]

By |2017-05-23T03:47:17-04:00December 11th, 2014|

Social Media for Thought Leaders

Imagine your social media has skyrocketed, and you are reaching your goals of spreading your expertise throughout the world. That's not only possible, but extremely likely when you launch a consistent, intelligent, exciting social media campaign. Oh, did we mention that's our speciality? Schedule a free, no obligation call with one of our Ghost Tweeting strategists [...]

By |2017-05-23T03:47:17-04:00October 2nd, 2014|Tags: , |

Four Ways LinkedIn Endorsements Work for You

Launched in 2003, LinkedIn is among the oldest social media platforms in the game. Though not yet a teenager, this business-oriented service continues to thrive due to its real-world practicality as a tool for professional networking and self-promotion. And like most social networks, LinkedIn constantly tinkers with features in an effort to improve services and grow [...]

By |2017-05-23T03:47:17-04:00September 25th, 2014|Tags: |

How to Increase Your Visibility on LinkedIn

When it comes to making your presence known online, social media is a simple and effective way to introduce yourself to the world. But with so many platforms to choose from, it’s important that your overall goals match up with the right network(s) in order to get noticed by your target audience. Major players such as [...]

By |2017-05-23T03:47:17-04:00September 18th, 2014|

3 Ways to Manage Your Reputation Using Social Media

Everybody wants to be liked, but in the world of social media, it’s difficult to stay on top of who’s saying what about your brand or business. And if someone has an axe to grind, a few isolated issues can quickly damage your online reputation. Here are three simple tips to prevent the spread of negative [...]

By |2017-05-23T03:47:17-04:00August 21st, 2014|

I went to the gym last week. Why am I not a size 2? [How social media marketing is like a fitness regimen]

While out for my daily jog last week – feet aching, lungs aching, (everything aching), I wondered why my morning workout routine wasn’t getting any easier.  You see, I started my new running regimen a full four days earlier; so obviously by now, after four exhausting 5Ks (well, let's say three 5Ks and an anemic 2.5K), [...]

By |2017-05-23T03:47:17-04:00August 6th, 2014|

Three Social Media Trends

Social media is in its teenage years, but what began life as a fun diversion is now all grown up. Platforms have come and gone like fickle friends, but the enduring players have one thing in common. They understand that social media is serious business. No longer is it enough to post random updates on the [...]

By |2017-05-23T03:47:17-04:00July 31st, 2014|Tags: |
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