For the past 48 hours I have been working Tsu to see if I think it's worth my time. Tsu is one of the new social media platforms which were bound to surface. Will G+, LinkedIn, Twitter and Facebook be the only platforms of their kind? Forever? Of course not. But is Tsu going to be [...]
Launched in 2003, LinkedIn is among the oldest social media platforms in the game. Though not yet a teenager, this business-oriented service continues to thrive due to its real-world practicality as a tool for professional networking and self-promotion. And like most social networks, LinkedIn constantly tinkers with features in an effort to improve services and grow [...]
When it comes to making your presence known online, social media is a simple and effective way to introduce yourself to the world. But with so many platforms to choose from, it’s important that your overall goals match up with the right network(s) in order to get noticed by your target audience. Major players such as [...]
Everybody wants to be liked, but in the world of social media, it’s difficult to stay on top of who’s saying what about your brand or business. And if someone has an axe to grind, a few isolated issues can quickly damage your online reputation. Here are three simple tips to prevent the spread of negative [...]
While out for my daily jog last week – feet aching, lungs aching, (everything aching), I wondered why my morning workout routine wasn’t getting any easier. You see, I started my new running regimen a full four days earlier; so obviously by now, after four exhausting 5Ks (well, let's say three 5Ks and an anemic 2.5K), [...]
Social media is in its teenage years, but what began life as a fun diversion is now all grown up. Platforms have come and gone like fickle friends, but the enduring players have one thing in common. They understand that social media is serious business. No longer is it enough to post random updates on the [...]
Getting results with social media marketing takes consistency. Join Ghost Tweeting CEO Nika Stewart in this entertaining video workshop where she shows you exactly where consistency comes into play online. Learn specific simple steps you can take to create a consistent presence and gain visibility, increase engagement, drive traffic to your website, and build targeted relationships.
Using Social Media for Customer Service Reputation Management and Customer Engagement in the Social Age Social media isn’t just a bullhorn for broadcasting your message. It’s a way to interact and engage with your customers, and through this interaction promote your brand. But one-sided, canned conversations aren’t enough. When your followers have questions, they want real [...]
Perhaps you’ve dabbled in Twitter on a personal level, sharing selfies from family functions or opinions about the latest blockbuster, and find yourself wondering, What’s the big deal? It’s great for staying in touch with friends, but... How can Twitter possibly help my BUSINESS? Funny you should ask. Because Twitter works for business in virtually the [...]
If you are going to invest time and energy in social media marketing, you might as well do it well. Ghost Tweeting CEO Nika Stewart shares strategies and tactics to grow your visibility, attract attention, and get results from your social media efforts. This presentation was recorded at Next Jump in NYC. Next Jump's goal is [...]
