Celebrities and Twitter: Three Cautionary Tales

By |2017-05-23T03:47:17-04:00March 26th, 2014|

We’ve all said things we regret from time to time, but in the age of social media it can be difficult to take words back. For most of us, a simple click on the ‘delete' button can minimize the damage caused by an unfortunate turn of phrase, but if you’re in the public eye, you’re under [...]

Twitter for Authors: Fun Fiction Festival

By |2017-05-23T03:47:17-04:00March 12th, 2014|

In the ever-expanding Twitterverse, fiction is a new frontier. And while published authors will continue to use the platform to connect to their readers, the Twitter Fiction Festival organizers encourage would-be writers to help lead the way into uncharted territory.

Become a Social Media Rock Star

By |2017-05-23T03:47:17-04:00February 19th, 2014|

“Social Media is the BIGGEST shift since the Industrial Revolution” ~ Erik Qualman, Socialnomics With billions of people worldwide using social media sites like Twitter and Facebook, it’s no surprise social media advertising is sweeping the internet. But with more and more websites connecting us, updating your status, posting to Instagram, communicating on LinkedIn – it [...]

How to Write an Effective Twitter Profile

By |2017-05-23T03:47:17-04:00February 6th, 2014|

Your Twitter Bio is the first place someone looks when deciding whether or not to follow you. Make a great first impression with a compelling profile, and you'll attract many more followers, increase web traffic, and boost your business presence. Here are 5 tips for writing a winning Twitter profile: "How do I position myself as [...]

Just for Fun: Social Media Positivity vs. Negativity

By |2017-05-23T03:47:17-04:00January 15th, 2014|

Yes, being positive will get you faster recognition and credibility when growing your brand. Would you like to learn even more ways to expand your visibility, attract your target audience, and grow your business - without spending hours a day on social media?  We've created a free e-book to help.  Grab your blueprint for social media [...]

Automation vs. Engagement: How to Save Time on Social Media without Sacrificing Quality Relationships

By |2017-05-23T03:47:17-04:00January 8th, 2014|

The debate ensues...  Should we indulge in a few of the countless automation apps available so we can save many hours on social media? Or does automation sacrifice the quality of our posts and the overall social media experience? Social media best practices do allow for some automation and pre-scheduling.  There are great ways to save [...]

Fifty Shades of Twitter: How to Make Your Social Media Sizzling Hot

By |2017-05-23T03:47:17-04:00December 30th, 2013|

When I finished the first Fifty Shades book, I had to immediately purchase and download the sequel.  Instantly.  I couldn't go to sleep.  It was absolutely urgent that I read what happened next. Have you ever felt that way about a book, a TV show, a movie sequel?  How would you like your audience to feel [...]

3 Great Ways to Engage Twitter Followers

By |2017-05-23T03:47:17-04:00November 4th, 2013|

You’re tweeting every day. You post quality content and provide information that is of value to your followers, but there's one problem: You aren’t seeing the impact on your business that you thought Twitter would yield. So what's the issue? Most likely it's engagement, or lack thereof. While it's great to broadcast your message every day, [...]

Social Media and Crowdfunding: Perfect Together

By |2017-05-23T03:47:17-04:00October 30th, 2013|

a guest article by Patty Lennon from crowdfund with ease Have you ever wondered if all the work you do to manage and grow your social media presence is paying off?  You tweet, you post, you pin and for what? Social Media is a long-term strategy and if you spend time analyzing metrics and speaking to [...]

Outsourcing Social Media? Here’s the Biggest Concern:

By |2017-05-23T03:47:17-04:00October 16th, 2013|

It's time to delegate more. You know it. That means that you need to let go and allow someone else handle your social media marketing.  It'll save you hours each week and grant you the energy and time to focus on what you do best and really grow your business. But for solo-preneurs, and even small [...]

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