Everybody wants to be liked, but in the world of social media, it’s difficult to stay on top of who’s saying what about your brand or business. And if someone has an axe to grind, a few isolated issues can quickly damage your online reputation. Here are three simple tips to prevent the spread of negative [...]
While out for my daily jog last week – feet aching, lungs aching, (everything aching), I wondered why my morning workout routine wasn’t getting any easier. You see, I started my new running regimen a full four days earlier; so obviously by now, after four exhausting 5Ks (well, let's say three 5Ks and an anemic 2.5K), [...]
We know that not all social media platforms are created equal - at least not as far as branding needs are concerned. Each network boasts different benefits, limitations and demographics, which means some platforms are better suited to your brand than others. Before you devote hours to a network that yields low ROI, let’s take a [...]
When I finished the first Fifty Shades book, I had to immediately purchase and download the sequel. Instantly. I couldn't go to sleep. It was absolutely urgent that I read what happened next. Have you ever felt that way about a book, a TV show, a movie sequel? How would you like your audience to feel [...]
It's time to delegate more. You know it. That means that you need to let go and allow someone else handle your social media marketing. It'll save you hours each week and grant you the energy and time to focus on what you do best and really grow your business. But for solo-preneurs, and even small [...]
All right, you’re tired. You miss the extra hour of sleep that you lost this weekend. You curse Ben Franklin as your alarm rings at 7:00am - it feels like 6! (Ben proposed Daylight Savings time first, you know). We understand. Here at GhostTweeting, we’re feeling it too. But there’s always a silver lining. The sun [...]
When a prospect first lands on your social media page, what does it say about you? If your profile isn't professional, updated, and complete, you will lose the chance to build a relationship. Here are 3 things you can do right now to improve your profiles on Twitter, Facebook, and LinkedIn: Have ONE Title Don't list [...]
Read any business journal, and you cannot help but notice the focus on social media as an essential element in any company's marketing campaign. In virtually all television, radio, print, outdoor, and internet ads, companies are inviting visitors to "Like us on Facebook" and "Follow us on Twitter." Buy why? Before jumping in to the social [...]
